One month from today, innovators, nerds and social media
gurus ninjas people will engage in a core conversation about “Effective Social Media Presence in Higher Education.” The only problem is YOU might not be there. This lightly lubricated conversation (yes, we’re trying to procure beer) will happen at South By Southwest. Deborah Maue and I will lead the conversation, with a special guest appearance from the infamous Ed Cabellon.
A core conversation is not a presentation. It’s a discussion of ideas. They won’t even allow us to have a slide deck (lucky audience!). What this means, however, is none of us will be a “sage on the stage.” The gems of this conversation will come from the audience, and I’m inviting you to be a part of it.
Through the comments on this post, or using the hashtag #highedsoc, you can help set the stage for this conversation. We’ve got a few questions that are meant to guide the conversation, but you might have better ones. What are we missing? What should we talk about? Not only will we bring up the great ideas you come up with during the conversation at SXSW, we’ll also record the conversation so you can see/hear what transpired because of your fantastic input. Ultimately, I hope to post the best parts as part of my resource guide for higher education marketers and communicators (with proper attribution, of course).
So please, jump in. Here are some prompts to get you started:
- What are the unique challenges of creating an integrated social media presence in a higher ed institution?
- How do you get senior leadership as well as members of your department on board?
- How do you get colleges, divisions and departments working together?
- What are the best social media tactics to reach prospective students?
- What are the innovative things universities are doing with social media?
Remember, comment on this post or tweet with #highedsoc to contribute to the conversation.